Paper Title
SOAP USED IN A VARIOUS OF CLEANSING & LUBRICATING PRODUCTS
Article Identifiers
Authors
DEEPIKA PAL , DEEPANSHU , SIDDHARTHA
Keywords
soap,MANUFACTURING,ADVERTISMENT
Abstract
The study examines the effectiveness of advertisement on sales turnover. Advertisement makes the product, idea, services known to induce action in accordance with the intent and purpose of the advertiser. it helps to increase the sales turnover of the company. The study aims to analysis the trend of sales over five years and to know the effect of advertisement on customer‘s decision making. cross-sectional data are records of advertising expenditure and sales for a specific period over different market. time-series data are records of parts of advertisement expenditure and sales over times. The financial data of five companies over five years are analyses in the study. The study helps to find how advertisement expenditure makes impact on profit of the company. Statistical tool of correlation helps to find out the relation between sales and advertisement. Graphs and tables represent the trend over five years. Primary data is collected using questionnaire with fifty samples. Ads can be a cost-effective way to disseminate messages, whether to build a brad preference or to educate people. The advertisement budget is set in terms of a specified percentage of sale. The study deals with an in-depth analysis of sales turnover, advertisement expenditure and profit of the five companies. The objectives of the study are to study the advertisement effectiveness on sales turnover. there is positive correlation exists between advertisement and sales turn over. So from this brief and precise study it is concluded that the effectiveness of advertisement has a direct, positive and proportional relationship with the overall sales turnover of the soap manufacturing company.
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How To Cite
"SOAP USED IN A VARIOUS OF CLEANSING & LUBRICATING PRODUCTS", IJNRD - INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT (www.IJNRD.org), ISSN:2456-4184, Vol.9, Issue 6, page no.c594-c618, June-2024, Available :https://ijnrd.org/papers/IJNRD2406257.pdf
Issue
Volume 9 Issue 6, June-2024
Pages : c594-c618
Other Publication Details
Paper Reg. ID: IJNRD_223612
Published Paper Id: IJNRD2406257
Downloads: 000121203
Research Area: Pharmacy
Country: RAWALI ROAD, Uttar Pradesh, India
Published Paper PDF: https://ijnrd.org/papers/IJNRD2406257.pdf
Published Paper URL: https://ijnrd.org/viewpaperforall?paper=IJNRD2406257
About Publisher
Journal Name: INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT(IJNRD)
ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar | ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publisher: IJNRD (IJ Publication) Janvi Wave
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This work is licensed under a Creative Commons Attribution 4.0 International License and The Open Definition


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