INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
A key component of the current digital banking landscape is customer satisfaction in the context of e-banking. Financial institutions looking to preserve and grow their online base of clients in the digital age must prioritize understanding and improving consumer satisfaction. Financial institutions that put a high priority on customer satisfaction when providing e-banking services will do better in the cutthroat digital banking environment and build enduring connections with their clients. The primary goal of this study is to identify suitable factors that will aid in determining customer satisfaction in e-banking. A study of the data from 100 respondents, including people from various regions of India, shows that the survey factors are important. The model also has a high r-squared value (0.797), indicating that the model explains that the model explains a large proportion of the variation in the recommendation variable. The three predictors with the highest standardized regression coefficients are contentment, trust, and responsiveness. This shows that these factors will have the greatest influence on whether a consumer would tell others about E-banking.
Keywords:
digital banking, customer satisfaction
Cite Article:
"Customer Satisfaction In E-banking", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.8, Issue 9, page no.d16-d22, September-2023, Available :http://www.ijnrd.org/papers/IJNRD2309303.pdf
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ISSN:
2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
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