ENTREPRENEURSHIP & INNOVATION WITH SUSTAINABILITY - A QUEST

ENTREPRENEURSHIP & INNOVATION WITH SUSTAINABILITY - A QUEST

Registration ID: IJNRD_192676

Published ID: IJNRD2304558

DOI: Click Here to Get

SHIKHA NAGAR

Entrepreneurship, sustainability, Environmental, innovation and motivations

The purpose of this paper is to propose a framework to position sustainable entrepreneurship in relation to sustainability innovation. There is an increasing interest in how sustainable entrepreneurship can balance people development, profit generation and planet protection to create better social, economic and environmental outcomes. Firms need to develop sustainable business processes, stakeholder engagement and sustainable innovations to achieve venture success. This probe will use literature review and Primary research on textile industry and the evaluation of secondary sources to bring more depth to the cases. This framework will build sustainable entrepreneurship, develops it by including social and institutional entrepreneurship, i.e. the application of the entrepreneurial approach towards meeting societal goals and towards changing market contexts, and relates it to sustainability innovation. The framework provides a reference for managers to introduce sustainability innovation and to pursue sustainable entrepreneurship. The degree of environmental or social responsibility orientation in the company is assessed on the basis of environmental and social goals and policies, the organization of environmental and social management in the company and the communication of environmental and social issues. The paper finds conditions under which sustainable entrepreneurship and sustainability innovation emerge spontaneously. The paper makes a contribution in showing that extant research needs to be expanded with regard to motivations for innovation and that earlier models of sustainable entrepreneurship need to be refined.

Published Paper   E-Certificate

"ENTREPRENEURSHIP & INNOVATION WITH SUSTAINABILITY - A QUEST", IJNRD - INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT (www.IJNRD.org), ISSN:2456-4184, Vol.8, Issue 4, page no.f498-f505, April-2023, Available :https://ijnrd.org/papers/IJNRD2304558.pdf

Volume 8 Issue 4, April-2023

Pages : f498-f505

Paper Reg. ID: IJNRD_192676

Published Paper Id: IJNRD2304558

Downloads: 000121161

Research Area: Social Science and Humanities 

Country: FARIDABAD, HARYANA, India

Published Paper PDF: https://ijnrd.org/papers/IJNRD2304558.pdf

Published Paper URL: https://ijnrd.org/viewpaperforall?paper=IJNRD2304558

Journal Name: INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT(IJNRD)

ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar | ESTD YEAR: 2016

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Publisher: IJNRD (IJ Publication) Janvi Wave

This work is licensed under a Creative Commons Attribution 4.0 International License and The Open Definition

Call For Paper - Volume 10 | Issue 8 | August 2025

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INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT (IJNRD) aims to explore advances in research pertaining to applied, theoretical and experimental Technological studies. The goal is to promote scientific information interchange between researchers, developers, engineers, students, and practitioners working in and around the world. IJNRD will provide an opportunity for practitioners and educators of engineering field to exchange research evidence, models of best practice and innovative ideas.

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