Paper Title

A COMPARATIVE STUDY ON CUSTOMER SATISAFACTION BETWEEN AMAZON AND FLIPKART

Article Identifiers

Registration ID: IJNRD_192078

Published ID: IJNRD2304463

DOI: Click Here to Get

Authors

HEMALATHA B , DR.S.UMAMAHESHWARI

Keywords

online sites, Customer Satisfaction, Customer Expectations

Abstract

Internet became more powerful and basic tool for every person’s need and the way people work. By integrating various online information management tools using Internet, various innovative companies have set up systems for taking customer orders, facilitate making of payments, Customer service, collection of marketing data, and online feedback respectively. These activities have collectively known as e-commerce or Internet commerce. Online shopping made so easy for everyone with their product variations and simple way to buy things. An attempt has been made to critically examine various corporate and business level strategies of two big e-trailers and those are flip kart and Amazon. Comparison have been done considering e-commerce challenges, their business model, funding, revenue generation, growth, survival strategies, Shoppers’ online shopping experience, value added differentiation, and product offerings. Both these big players made their own mark in India, but who is going to be ultimate winner or be the top one is going to be. A comparative study of Flipkart.com with one of the close competitor Amazon.com delivers the information about the different strategies to succeed in e-commerce market and different opportunities available in India

How To Cite (APA)

HEMALATHA B & DR.S.UMAMAHESHWARI (April-2023). A COMPARATIVE STUDY ON CUSTOMER SATISAFACTION BETWEEN AMAZON AND FLIPKART. INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT, 8(4), e452-e457. https://ijnrd.org/papers/IJNRD2304463.pdf

Issue

Volume 8 Issue 4, April-2023

Pages : e452-e457

Other Publication Details

Paper Reg. ID: IJNRD_192078

Published Paper Id: IJNRD2304463

Downloads: 000121980

Research Area: Arts

Country: chennai, tamilnadu, India

Published Paper PDF: https://ijnrd.org/papers/IJNRD2304463.pdf

Published Paper URL: https://ijnrd.org/viewpaperforall?paper=IJNRD2304463

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Journal Name: INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT(IJNRD)

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Call For Paper - Volume 10 | Issue 10 | October 2025

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Paper Submission Open For: October 2025

Current Issue: Volume 10 | Issue 10 | October 2025

Impact Factor: 8.76

Last Date for Paper Submission: Till 31-Oct-2025

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