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Paper Title

Internet advertising and its popularity

Article Identifiers

Registration ID: IJNRD_190225

Published ID: IJNRD2304023

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Keywords

Abstract

Numerous businesses have included the Internet in their mix of advertising media in response to the rapid advancement of the IT sector in order to benefit from online technologies. Once marketers discovered that they had more freedom and control over the advertising materials on the Internet, it has become a popular platform for online advertising. Advertising is a type of verbal engagement that convinces the customer to make a purchase decision and provides statistics to the audience. When data are presented in a lighthearted manner, they are generally well received. As a result, we can refer to marketing as an entertaining concept. The Marketing Mix gave rise to the concepts of marketing. In addition to the immediate area, the development of the Internet opens up entirely new opportunities for globalization. This younger generation makes reference to localized statistics and verbal communication. Even the internet and websites on it provide useful services to customers who can manage their resources well. In the current environment, the internet plays a significant role in the customer's purchase decision. As a result, online marketing and marketing in the form of promotion use the internet and the global internet to distribute advertising and marketing messages and entice customers. The aim of this research is to show how internet advertising is effective and its popularity.

How To Cite (APA)

Tehreem Shyza Khan & Dr. Arvind Kumar Singh (April-2023). Internet advertising and its popularity . INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT, 8(4), a165-a171. https://ijnrd.org/papers/IJNRD2304023.pdf

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Other Publication Details

Paper Reg. ID: IJNRD_190225

Published Paper Id: IJNRD2304023

Downloads: 000122254

Research Area: Other

Author Type: Indian Author

Country: Shikohabad, Uttar Pradesh , India

Published Paper PDF: https://ijnrd.org/papers/IJNRD2304023.pdf

Published Paper URL: https://ijnrd.org/viewpaperforall?paper=IJNRD2304023

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Journal Name: INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT(IJNRD)

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Call For Paper - Volume 10 | Issue 12 | December 2025

IJNRD is a Scholarly Open Access, Peer-Reviewed, Refereed, and UGC CARE Journal Publication with a High Impact Factor of 8.76 (calculated by Google Scholar & Semantic Scholar | AI-Powered Research Tool). It is a Multidisciplinary, Monthly, Low-Cost, and Transparent Peer Review Journal Publication that adheres to the UGC CARE 2025 Peer-Reviewed Journal Policy and aligns with Scopus Journal Publication standards to ensure the highest level of research quality and credibility.

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Current Issue: Volume 10 | Issue 12 | December 2025

Impact Factor: 8.76

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