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IJNRD
INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT
International Peer Reviewed & Refereed Journals, Open Access Journal
ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
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Impact Factor : 8.76

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Paper Title: METAVERSE IN SPECIALTY STORES – A FUTURE PROJECTION
Authors Name: Sneha R , Renitha I , Sakthi Haritha S , Sharadha S , Mahisha Varthini C
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IJNRD_180990
Published Paper Id: IJNRDA001107
Published In: Volume 7 Issue 5, May-2022
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Abstract: Metaverse is a virtual environment which, combines virtual reality and augmented reality Human 3D avatars are generated via virtual reality, providing a possible trading ecosystem. It is a breakthrough in era of digital marketing, albeit these virtual environments are detached from real world. Also, While the Metaverse appears to be a future concept, it is being fueled by coming technologies such as IoT, block chain and crypto currency and Artificial Intelligence. In this paper we have discussed on the applying Metaverse in specialty stores and proposed a frame work describing the marketing mix (services).
Keywords: Metaverse, framework of specialty stores- Metaverse, virtual reality, augmented reality and specialty stores
Cite Article: "METAVERSE IN SPECIALTY STORES – A FUTURE PROJECTION", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.7, Issue 5, page no.743-750, May-2022, Available :http://www.ijnrd.org/papers/IJNRDA001107.pdf
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ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publication Details: Published Paper ID:IJNRDA001107
Registration ID: 180990
Published In: Volume 7 Issue 5, May-2022
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Page No: 743-750
Country: Thiruvallur, Tamilnadu, India
Research Area: Management
Publisher : IJ Publication
Published Paper URL : https://www.ijnrd.org/viewpaperforall?paper=IJNRDA001107
Published Paper PDF: https://www.ijnrd.org/papers/IJNRDA001107
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ISSN: 2456-4184
Impact Factor: 8.76 and ISSN APPROVED
Journal Starting Year (ESTD) : 2016

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