MARKET ANALYSIS OF HERBAL FORMULATION AND EXPLORING THE POTENTIAL OF CATHARANTHUS ROSEUS PLANT EXTRACT FOR ACE INHIBITION AND ANTIOXIDANT PROPERTIES

MARKET ANALYSIS OF HERBAL FORMULATION AND EXPLORING THE POTENTIAL OF CATHARANTHUS ROSEUS PLANT EXTRACT FOR ACE INHIBITION AND ANTIOXIDANT PROPERTIES

Registration ID: IJNRD_226915

Published ID: IJNRD2408336

DOI: Click Here to Get

Sanket Shankar Giri , Dr. Sarosha Khan , Rahela Anjum

Market Research, Catharanthus roseus, ACE inhibition, extraction, antioxidant

The changing market perception of accepting herbal formulation as a safe alternative to chemical counterpart is revolutionizing the world due to ease of availability and minimum side effect along with associated therapeutic properties. The Market Research using secondary data collection and primary survey plays a very important role in anticipating the expected gaps between demand and supply and the market dynamics at large. The biggest advantage of primary data collection from a defined cohort is forecasting the potential market of new and novel drugs in time to come. The secondary data collected in the study has highlighted the growing consumer acceptance of herbal formulation, specifically in developing country like India due to diverse and proven efficacies associated with minimum side effect. A primary survey was conducted with medical professionals dealing with nootropic cases (cognitive and neurological cases), in which a set of Questions were asked. The Questionnaire was designed keeping in mind the thrust of the study to explore the perception of medical practitioners towards herbal formulation and the line of treatment they advise to their patients from the cohort of neurological disease suffering patients. The responses were diverse, and it was difficult to conclude any potential outcome due to the non-significant repletion of answers and low population size of respondents (8 in number). The plant Catharanthus roseus, well known for associated therapeutic properties, was used in this study. The dried plant material was used for phytochemical extraction in aqueous and non-polar (Hexane) solvents. The comparison of results has shown significantly higher antioxidant activities in aqueous extract than hexane extract. The ACE inhibition activities were drastically reduced with the extracts. The study further paved the way for characterization of phytoconstituents and their mechanism of action.

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"MARKET ANALYSIS OF HERBAL FORMULATION AND EXPLORING THE POTENTIAL OF CATHARANTHUS ROSEUS PLANT EXTRACT FOR ACE INHIBITION AND ANTIOXIDANT PROPERTIES", IJNRD - INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT (www.IJNRD.org), ISSN:2456-4184, Vol.9, Issue 8, page no.d296-d319, August-2024, Available :https://ijnrd.org/papers/IJNRD2408336.pdf

Volume 9 Issue 8, August-2024

Pages : d296-d319

Paper Reg. ID: IJNRD_226915

Published Paper Id: IJNRD2408336

Downloads: 000121108

Research Area: Life Sciences 

Country: Yavatmal, MAHARASHTRA, India

Published Paper PDF: https://ijnrd.org/papers/IJNRD2408336.pdf

Published Paper URL: https://ijnrd.org/viewpaperforall?paper=IJNRD2408336

Journal Name: INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT(IJNRD)

ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar | ESTD YEAR: 2016

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