Examining Students' Learning Competence through Video Advertising Projects

Examining Students' Learning Competence through Video Advertising Projects

Registration ID: IJNRD_212189

Published ID: IJNRD2407153

DOI: Click Here to Get

Challa Ramakrishna , B. George Fernandase , MNV Prasad , Y. Suresh , Khageswara Rao & C.K. Abhishek

Video Project Assignment, Critical Thinking, Editing, Soft Skills

This research delves into the evaluation of the skills and learning aptitude of a cohort of 200 undergraduate students by utilizing a self-assessment survey for a Video project assignment. The significance of Video projects lies in their potential to serve as potent instruments for augmenting learning outcomes. They contribute to an enriched understanding of the subject matter, while concurrently fostering the development of critical thinking, creative acumen, and soft skills among students. The study sought to gauge student perspectives and perceptions regarding the skills acquired during an Advertising project through an extensive set of 50 survey questions. These questions were meticulously designed to mirror the student viewpoint on the efficacy of the Video project. The assessment process covered each stage of the project assignment, ranging from the inception of ideas to the actual creation of the Video, followed by the editing and finalization phases. At every juncture, students' competencies were scrutinized to gain a comprehensive understanding of their evolving skill set. The sample population for this study was randomly drawn from undergraduate students pursuing diverse Art Majors at Andhra University. By scrutinizing the students' experiences and insights throughout the Video project, this research aims to contribute valuable insights into the multifaceted impacts of such assignments on the holistic development of undergraduate students in the realm of arts education.

Published Paper   E-Certificate

"Examining Students' Learning Competence through Video Advertising Projects", IJNRD - INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT (www.IJNRD.org), ISSN:2456-4184, Vol.9, Issue 7, page no.b532-b534, July-2024, Available :https://ijnrd.org/papers/IJNRD2407153.pdf

Volume 9 Issue 7, July-2024

Pages : b532-b534

Paper Reg. ID: IJNRD_212189

Published Paper Id: IJNRD2407153

Downloads: 000121142

Research Area: Arts

Country: Visakhapatnam, Andhra Pradesh, India

Published Paper PDF: https://ijnrd.org/papers/IJNRD2407153.pdf

Published Paper URL: https://ijnrd.org/viewpaperforall?paper=IJNRD2407153

Journal Name: INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT(IJNRD)

ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar | ESTD YEAR: 2016

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Publisher: IJNRD (IJ Publication) Janvi Wave

This work is licensed under a Creative Commons Attribution 4.0 International License and The Open Definition

Call For Paper - Volume 10 | Issue 8 | August 2025

IJNRD is Scholarly open access journals, Peer-reviewed, and Refereed Journals, High Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool), Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI) with Open-Access Publications.

INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT (IJNRD) aims to explore advances in research pertaining to applied, theoretical and experimental Technological studies. The goal is to promote scientific information interchange between researchers, developers, engineers, students, and practitioners working in and around the world. IJNRD will provide an opportunity for practitioners and educators of engineering field to exchange research evidence, models of best practice and innovative ideas.

Indexing In Google Scholar, SSRN, ResearcherID-Publons, Semantic Scholar | AI-Powered Research Tool, Microsoft Academic, Academia.edu, arXiv.org, Research Gate, CiteSeerX, ResearcherID Thomson Reuters, Mendeley : reference manager, DocStoc, ISSUU, Scribd, and many more

How to submit the paper?

Important Dates for Current issue

Paper Submission Open For: August 2025

Current Issue: Volume 10 | Issue 8

Last Date for Paper Submission: Till 31-Aug-2025

Notification of Review Result: Within 1-2 Days after Submitting paper.

Publication of Paper: Within 01-02 Days after Submititng documents.

Frequency: Monthly (12 issue Annually).

Journal Type: International Peer-reviewed, Refereed, and Open Access Journal.

Subject Category: Research Area