Paper Title

A study on the satisfaction and intention to revisit Kushinagar of tourists from South East Asian countries

Article Identifiers

Registration ID: IJNRD_222662

Published ID: IJNRD2405734

DOI: Click Here to Get

Authors

Himanshu Shekhar , Madhusudan Ghosh , Dr. Rohit Ravindra Borlikar , Sujay Vikram Singh , Keshav Singh Rathour

Keywords

Destination Loyalty, Buddhist Destination, Tourist Satisfaction, Kushinagar

Abstract

Tourists from India and around the world visit Kushinagar, the sacred land of Lord Buddha, finding solace and joy in their experiences here. Particularly, devout followers of Buddha feel a profound sense of joy upon visiting this revered site. Kushinagar holds significant importance within the Buddha Circuit, alongside other sacred sites like Lumbini, Bodh Gaya, and Sarnath. For tourists from Southeast Asian countries, Kushinagar holds similar reverence as Hindu pilgrimage sites like Chardham, Mecca and Medina for Muslims, and Vatican City and Jerusalem for Christians. According to Tathagat Buddha himself, a Buddhist pilgrim's journey remains incomplete without visiting Kushinagar. This underscores the immense significance of Kushinagar as a pilgrimage destination for followers of Buddhism. The aim of this research is to assess the satisfaction levels of tourists, especially those from Southeast Asian countries such as Sri Lanka, Thailand, Vietnam, Cambodia, Korea, Japan, China, Singapore, etc., with the available facilities at Kushinagar. Additionally, the study seeks to determine whether these tourists intend to revisit the site in the future. Kushinagar, renowned as the site of Mahaparinirvana, serves as the focal point of this study, with data being collected directly from tourists. The findings of this study will inform efforts aimed at enhancing the existing facilities at Kushinagar and attracting a greater number of tourists to the site in the future. Moreover, the study aims to provide valuable insights to destination management organizations for formulating effective strategies and assist the Ministry of Tourism in devising appropriate tourism policies for Kushinagar.

How To Cite

"A study on the satisfaction and intention to revisit Kushinagar of tourists from South East Asian countries", IJNRD - INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT (www.IJNRD.org), ISSN:2456-4184, Vol.9, Issue 5, page no.h133-h148, May-2024, Available :https://ijnrd.org/papers/IJNRD2405734.pdf

Issue

Volume 9 Issue 5, May-2024

Pages : h133-h148

Other Publication Details

Paper Reg. ID: IJNRD_222662

Published Paper Id: IJNRD2405734

Downloads: 000121152

Research Area: Management

Country: Lalpur, Madhya Pradesh, India

Published Paper PDF: https://ijnrd.org/papers/IJNRD2405734.pdf

Published Paper URL: https://ijnrd.org/viewpaperforall?paper=IJNRD2405734

About Publisher

Journal Name: INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT(IJNRD)

ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar | ESTD YEAR: 2016

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

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Call For Paper - Volume 10 | Issue 8 | August 2025

IJNRD is Scholarly open access journals, Peer-reviewed, and Refereed Journals, High Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool), Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI) with Open-Access Publications.

INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT (IJNRD) aims to explore advances in research pertaining to applied, theoretical and experimental Technological studies. The goal is to promote scientific information interchange between researchers, developers, engineers, students, and practitioners working in and around the world. IJNRD will provide an opportunity for practitioners and educators of engineering field to exchange research evidence, models of best practice and innovative ideas.

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Current Issue: Volume 10 | Issue 8

Last Date for Paper Submission: Till 31-Aug-2025

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Journal Type: International Peer-reviewed, Refereed, and Open Access Journal.

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