Paper Title
A Study On User Experience And Challenges Faced In Amazon
Article Identifiers
Authors
KIRITTI M
Keywords
User experience,Challeneges,Amazon
Abstract
This study investigates the user experience and challenges encountered by consumers on the Amazon e-commerce platform. With its global prominence, Amazon plays a pivotal role in shaping online retail interactions. The research explores the nuances of user engagement, analyzing factors such as interface design, navigation, and overall satisfaction. Additionally, it delves into the challenges users confront while navigating the platform, providing insights that are essential for enhancing user-friendliness. The findings aim to contribute valuable perspectives for Amazon and the broader e-commerce industry, fostering a deeper understanding of user dynamics and informing strategies for continual improvement in the evolving digital retail landscape. Additionally, the study delves into the challenges users confront while engaging with Amazon, shedding light on potential areas for enhancement. By exploring the multifaceted aspects of user experience and identifying challenges, this research contributes valuable insights to inform strategies for refining and optimizing the user interface and services offered by Amazon, thus enhancing its position in the competitive e-commerce market. This research delves into the intricacies of user experience within the dynamic landscape of Amazon's e-commerce platform. Focusing on the diverse user base, the study meticulously examines the interface design, navigation processes, and overall satisfaction levels of users across different demographics. Furthermore, the research investigates the challenges encountered by users during their interactions with Amazon, shedding light on potential hurdles and areas for improvement.
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How To Cite (APA)
KIRITTI M (April-2024). A Study On User Experience And Challenges Faced In Amazon. INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT, 9(4), f510-f516. https://ijnrd.org/papers/IJNRD2404562.pdf
Issue
Volume 9 Issue 4, April-2024
Pages : f510-f516
Other Publication Details
Paper Reg. ID: IJNRD_219062
Published Paper Id: IJNRD2404562
Downloads: 000122000
Research Area: Management
Country: Chennai , Tamilnadu , India
Published Paper PDF: https://ijnrd.org/papers/IJNRD2404562.pdf
Published Paper URL: https://ijnrd.org/viewpaperforall?paper=IJNRD2404562
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Journal Name: INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT(IJNRD)
ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar | ESTD YEAR: 2016
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This work is licensed under a Creative Commons Attribution 4.0 International License and The Open Definition


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