Paper Title

A Study on impact of Service Quality on Customer loyalty With Reference to Raja Traders

Article Identifiers

Registration ID: IJNRD_217182

Published ID: IJNRD2404039

DOI: Click Here to Get

Authors

Mr.Mohanraj B , Mrs.A.Santhiya

Keywords

service quality, oil industry, customer loyalty, Descriptive methodology

Abstract

This research aims to examine the impact of service quality on customer loyalty. It also outlines the significance of understanding customer satisfaction and how customers distinguish service delivery Total of 150 questionnaires sent to respondents. This data, therefore, formed the basis for the analysis. The study entailed the use of qualitative descriptive research and Open-ended questionnaires were used for data collection. The study showed that customers become loyal when employees respond to their requests as expected, when employees become active to make customers feel and secure in their transactions, when employees give customers individual attention and understand customers’ Therefore, the study concludes that service quality has a positive and significant effect on customer loyalty. That means service quality variables such as tangibility, responsiveness, reliability, assurance, and empathy have a positive influence on customer loyalty.

How To Cite (APA)

Mr.Mohanraj B & Mrs.A.Santhiya (April-2024). A Study on impact of Service Quality on Customer loyalty With Reference to Raja Traders. INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT, 9(4), a296-a300. https://ijnrd.org/papers/IJNRD2404039.pdf

Issue

Volume 9 Issue 4, April-2024

Pages : a296-a300

Other Publication Details

Paper Reg. ID: IJNRD_217182

Published Paper Id: IJNRD2404039

Downloads: 000121992

Research Area: Management

Country: Karur, tamilnadu, India

Published Paper PDF: https://ijnrd.org/papers/IJNRD2404039.pdf

Published Paper URL: https://ijnrd.org/viewpaperforall?paper=IJNRD2404039

About Publisher

Journal Name: INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT(IJNRD)

ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar | ESTD YEAR: 2016

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

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Call For Paper

Call For Paper - Volume 10 | Issue 10 | October 2025

IJNRD is a Scholarly Open Access, Peer-reviewed, and Refereed Journal with a High Impact Factor of 8.76 (calculated by Google Scholar & Semantic Scholar | AI-Powered Research Tool). It is a Multidisciplinary, Monthly, Low-Cost Journal that follows UGC CARE 2025 Peer-Reviewed Journal Policy norms, Scopus journal standards, and Transparent Peer Review practices to ensure quality and credibility. IJNRD provides indexing in all major databases & metadata repositories, a citation generator, and Digital Object Identifier (DOI) for every published article with full open-access visibility.

The INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT (IJNRD) aims to advance applied, theoretical, and experimental research across diverse fields. Its goal is to promote global scientific information exchange among researchers, developers, engineers, academicians, and practitioners. IJNRD serves as a platform where educators and professionals can share research evidence, models of best practice, and innovative ideas, contributing to academic growth and industry relevance.

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Important Dates for Current issue

Paper Submission Open For: October 2025

Current Issue: Volume 10 | Issue 10 | October 2025

Impact Factor: 8.76

Last Date for Paper Submission: Till 31-Oct-2025

Notification of Review Result: Within 1-2 Days after Submitting paper.

Publication of Paper: Within 01-02 Days after Submititng documents.

Frequency: Monthly (12 issue Annually).

Journal Type: IJNRD is an International Peer-reviewed, Refereed, and Open Access Journal with Transparent Peer Review as per the new UGC CARE 2025 guidelines, offering low-cost multidisciplinary publication with Crossref DOI and global indexing.

Subject Category: Research Area

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