The Study of Unveiling the Magnetic Pull: Captivating the Hearts of Teens - How Marketing and Media Shape the Next Generation

The Study of Unveiling the Magnetic Pull: Captivating the Hearts of Teens - How Marketing and Media Shape the Next Generation

Registration ID: IJNRD_207486

Published ID: IJNRD2310268

DOI: Click Here to Get

Vinit Rajendra Wakhare , Dr. Sharad Kadam

Keywords: Teenagers, influence, media industry, purchasing decisions, marketing.

This research explores how marketing and media impact teenagers in the digital age. It looks at how advertising, social media, and popular culture affect their behavior and preferences. The study uses surveys and interviews with diverse teenagers to understand the direct and indirect effects of marketing and media on their self-image, perceptions, and buying choices. Preliminary findings show a significant impact on teenagers, offering insights for marketers, media professionals, and researchers.

Published Paper   E-Certificate

"The Study of Unveiling the Magnetic Pull: Captivating the Hearts of Teens - How Marketing and Media Shape the Next Generation", IJNRD - INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT (www.IJNRD.org), ISSN:2456-4184, Vol.8, Issue 10, page no.c618-c626, October-2023, Available :https://ijnrd.org/papers/IJNRD2310268.pdf

Volume 8 Issue 10, October-2023

Pages : c618-c626

Paper Reg. ID: IJNRD_207486

Published Paper Id: IJNRD2310268

Downloads: 000121146

Research Area: Commerce

Country: Pune, MAHARASHTRA, India

Published Paper PDF: https://ijnrd.org/papers/IJNRD2310268.pdf

Published Paper URL: https://ijnrd.org/viewpaperforall?paper=IJNRD2310268

Journal Name: INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT(IJNRD)

ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar | ESTD YEAR: 2016

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Publisher: IJNRD (IJ Publication) Janvi Wave

This work is licensed under a Creative Commons Attribution 4.0 International License and The Open Definition

Call For Paper - Volume 10 | Issue 8 | August 2025

IJNRD is Scholarly open access journals, Peer-reviewed, and Refereed Journals, High Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool), Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI) with Open-Access Publications.

INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT (IJNRD) aims to explore advances in research pertaining to applied, theoretical and experimental Technological studies. The goal is to promote scientific information interchange between researchers, developers, engineers, students, and practitioners working in and around the world. IJNRD will provide an opportunity for practitioners and educators of engineering field to exchange research evidence, models of best practice and innovative ideas.

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Paper Submission Open For: August 2025

Current Issue: Volume 10 | Issue 8

Last Date for Paper Submission: Till 31-Aug-2025

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Frequency: Monthly (12 issue Annually).

Journal Type: International Peer-reviewed, Refereed, and Open Access Journal.

Subject Category: Research Area