A STUDY ON CUSTOMERS’ AWARENESS AND USAGE ON MOBILE BANKING SERVICES OF COMMERCIAL BANKS AT ERODE CITY.

Registration ID: IJNRD_199291

Published ID: IJNRD2306267

DOI: Click Here to Get

PUVANENDRAN P, , DR.T.MAYAKANNAN,

Mobile Commerce, Mobile Banking, customer satisfaction.

Technology advancement is more vital in all segments of industries. Hence, all the segments should adopt technological changes to sustain and achieve in their filed. In no doubt, the banking sectors are also changing from traditional methods of banking operation to modern methods of operation. In India, most of the banks are adopting modern banking services like online banking, automated depositing machine, automated pass book entry machine, mobile banking or M-Banking etc., M-Banking is one of the major elements of modern banking services. M-Banking means undertaking banking operation through Mobile device. M-Banking services comprises of balance enquiry, m-pass book, m-statement, fund transfer, utility bill payment, ATM locator, SMS services etc., Even though, most of the people in India are using smart phones, crowd in bank and time spent in banks to access banking services is not reduced. In this study, the awareness on M-Banking Services and the usage level of M-Banking services are analyzed.

Published Paper   E-Certificate

PUVANENDRAN P, & DR.T.MAYAKANNAN, (June-2023). A STUDY ON CUSTOMERS’ AWARENESS AND USAGE ON MOBILE BANKING SERVICES OF COMMERCIAL BANKS AT ERODE CITY.. INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT, 8(6), c632-c638. https://ijnrd.org/papers/IJNRD2306267.pdf

Volume 8 Issue 6, June-2023

Pages : c632-c638

Paper Reg. ID: IJNRD_199291

Published Paper Id: IJNRD2306267

Downloads: 000121980

Research Area: Commerce

Country: Erode, Tamil nadu, India

Published Paper PDF: https://ijnrd.org/papers/IJNRD2306267.pdf

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Journal Name: INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT(IJNRD)

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