INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
The promotion of the banking industry is a very notable endeavour. Due to
shifting industry trends, escalating rivalry, an efficient regulatory framework,
and the financial system, it is currently exceedingly difficult. Another crucial
problem is how complicated financial services are. Banks are currently
routinely introducing new, cutting-edge services to the market. The
information in promotional tools should assist the consumer in making the
best choice possible. It can be argued with confidence that strong marketing
techniques are crucial for promoting banking services. Customer satisfaction
has been given top priority in marketing any item or service. Lack of
management support, a lack of cross-departmental cooperation, rules from
the government, and issues with media and advertising are the most
unpleasant aspects of marketing banks.
Keywords:
Banking products
Cite Article:
"Interest in banking financial products among individuals", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.8, Issue 5, page no.i105-i117, May-2023, Available :http://www.ijnrd.org/papers/IJNRD2305814.pdf
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ISSN:
2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
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