Role of Big Data in Decision Making

Registration ID: IJNRD_193640

Published ID: IJNRD2305252

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Akash Verma, Dharmendra

Massive amounts of data, also known as big data, have been produced by information systems working with the internet, cloud computing, mobile devices, and the Internet of Things. It is made up of data warehouse, OLAP, ETL, and information and encompasses a variety of structured, semi-structured, and unstructured real-time data. Academics and business organisations have developed original strategies for extracting value from large data. Large datasets have a lot of potential as an additional input for decision-making. The paper's goal is to investigate how big data can be used in these fields to aid in decision-making. In this article, we examine how big data may be used to quickly and intelligently make decisions that will improve company outcomes. A survey of the literature and secondary data are used in the paper to give a conceptual overview of the potential applications of big data in decision-making. The notion of big data, its function in decision-making, and big data's competitive advantage for various organisations are all covered in the article. A methodology for handling data in decision-making is also covered in the article. To make better judgements for businesses that will provide high-quality information, the issue must be addressed.

Published Paper   E-Certificate

Akash Verma & Dharmendra (May-2023). Role of Big Data in Decision Making. INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT, 8(5), c379-c386. https://ijnrd.org/papers/IJNRD2305252.pdf

Volume 8 Issue 5, May-2023

Pages : c379-c386

Paper Reg. ID: IJNRD_193640

Published Paper Id: IJNRD2305252

Downloads: 000122253

Research Area: Management

Author Type: Indian Author

Country: Greater Noida, Uttar Pradesh, India

Published Paper PDF: https://ijnrd.org/papers/IJNRD2305252.pdf

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