Paper Title
DIGITAL BANKING USAGE IN INDIA BEFORE AND AFTER COVID-19
Article Identifiers
Authors
Renusha Talakala , Rayudu Guna Sai Shekhar , K S V Shyam Kumar
Keywords
Impact of Covid-19, financial services, banking, UPI, before and after changes.
Abstract
The COVID-19 pandemic has had a tremendous impact on how individuals utilize financial services, with digital banking quickly becoming the preferred means of banking for many customers. The purpose of this research is to look into the changes in digital banking usage before and after COVID-19, as well as the reasons that influenced these changes. To acquire data on digital banking usage patterns and preferences, a survey was performed among a sample of banking clients from various areas. According to the findings, digital banking usage has expanded dramatically since COVID-19, with consumers choosing to complete their banking activities online. The report also finds that the availability of digital banking services, the convenience of use, security features, and trust in technology are the most important variables driving digital banking adoption. Digital banking has grown in popularity in India, especially since the outbreak of COVID-19. As a result of the pandemic, consumers are compelled to stay at home, and banks have shuttered their physical branches in order to stop the virus from spreading. In our paper, we will look at the trends in the popularity of digital banking in India before and after COVID-19.
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How To Cite (APA)
Renusha Talakala, Rayudu Guna Sai Shekhar , & K S V Shyam Kumar (May-2023). DIGITAL BANKING USAGE IN INDIA BEFORE AND AFTER COVID-19 . INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT, 8(5), b464-b470. https://ijnrd.org/papers/IJNRD2305159.pdf
Issue
Volume 8 Issue 5, May-2023
Pages : b464-b470
Other Publication Details
Paper Reg. ID: IJNRD_194373
Published Paper Id: IJNRD2305159
Downloads: 000121980
Research Area: Management
Country: Bangalore , Karnataka , India
Published Paper PDF: https://ijnrd.org/papers/IJNRD2305159.pdf
Published Paper URL: https://ijnrd.org/viewpaperforall?paper=IJNRD2305159
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Journal Name: INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT(IJNRD)
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This work is licensed under a Creative Commons Attribution 4.0 International License and The Open Definition
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