INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
Learning outcome: This teaching case will familiarize the students marketing with the types of advertisements and enable them to design advertisements as an effective promotional tool.
Case Overview: Mr. Manish, a marketing manager working at XYZ Company, is assigned a job related to promotions. The company is using traditional advertising methods. Mr. Manish after evaluating and merits and demerits of online advertisement wants to go for online advertisement.
Complexity Academic Level: It is useful for graduate and postgraduate students of management
Keywords:
Marketing, Advertisement, Online advertisement, traditional advertising methods
Cite Article:
"Online marketing in the Automobile Company", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.8, Issue 2, page no.c846-c847, February-2023, Available :http://www.ijnrd.org/papers/IJNRD2302296.pdf
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ISSN:
2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
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