Paper Title
Customer Perspective Towards Fintech Industry
Article Identifiers
Authors
Aashish Sharma , Yaksha Shah , Sonakshi Sharma
Keywords
Abstract
Fintech combines the term Finance and Technology refers to any business that uses Technology to enhances or automates financial services and operations using technology. It is recently developed industry that makes use of IT-based technology and seeks to improve the effectiveness of the financial ecosystem. This paper focuses on customers perspective with respect to Adoption and attitude towards fintech industry and the factors contributing in shaping the perspective towards usage of It. Descriptive Research method was use and convenience sampling was conducted to collect the data from 150 respondents from Vadodara city. Descriptive Research and chi square test is used to analyze the data collected from Primary Research through questionnaire Method Based upon Factors like security Of data, convenience, Awareness, efficiency and Ease of use. The Result obtained from survey results shows that more and more consumers are using digital payment systems because they, are easy to use, affordable, time- and money-saving and accessible
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How To Cite (APA)
Aashish Sharma, Yaksha Shah, & Sonakshi Sharma (February-2023). Customer Perspective Towards Fintech Industry. INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT, 8(2), c505-c512. https://ijnrd.org/papers/IJNRD2302260.pdf
Issue
Volume 8 Issue 2, February-2023
Pages : c505-c512
Other Publication Details
Paper Reg. ID: IJNRD_187900
Published Paper Id: IJNRD2302260
Downloads: 000121984
Research Area: Management
Country: Vadodara, Gujarat, India
Published Paper PDF: https://ijnrd.org/papers/IJNRD2302260.pdf
Published Paper URL: https://ijnrd.org/viewpaperforall?paper=IJNRD2302260
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Journal Name: INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT(IJNRD)
ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar | ESTD YEAR: 2016
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This work is licensed under a Creative Commons Attribution 4.0 International License and The Open Definition


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