INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
This research paper investigates the phenomena of digital convergence and its effects on the media sector and society at large. The term "digital convergence" describes the blending of previously distinct media platforms and technology into a single digital ecosystem. The emergence of new media platforms and formats, including social media, mobile apps, streaming video, and streaming video, has disrupted the old media sectors and opened up new options for consumers and content creators. The paper also looks at the creation of new business models for media companies, including advertising on social media and streaming services with a subscription model, as well as the effects of digital convergence on society, including issues with data security and privacy as well as the effects of digital media on our attention spans and social interactions. Ultimately, the paper makes the case that digital convergence constitutes a new media paradigm that necessitates ongoing innovation and adaptation to stay ahead of the curve.
Keywords:
Media, digital convergence, media convergence, digital media, new media, Smartphone
Cite Article:
"DIGITAL CONVERGENCE: A NEW PARADIGM OF MEDIA", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.8, Issue 2, page no.c487-c489, February-2023, Available :http://www.ijnrd.org/papers/IJNRD2302257.pdf
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ISSN:
2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
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