Paper Title
FINTECH SERVICES: A KEY DIFFERENTIATOR - A CASE STUDY OF BENGALURU CITY
Article Identifiers
Authors
Komal S
Keywords
Fintech, Startups, SPSS, Sampling method.
Abstract
Currently, "fintech" is a well-known phrase on the global market. It is giving the international financial sector a fresh look. Fintech provides alternatives to non-banking and traditional banking finance services. Fintech is a novel concept in the financial industry. This new venture between finance and technology is successfully running in India thanks to young entrepreneurs. This research paper focuses on the main drivers of fintech in India. a review of customer behaviour and attitude. The sample size for this study was 106 fintech customers who were chosen through a simple random sampling process from primary data. This report explains a number of factors that affect how FinTech organisations use these services and adopt them. A questionnaire was filled out by 106 randomly chosen individuals to help identify these characteristics. Excel and SPSS have been used to conduct various analyses to determine the primary causes of the growth of the fintech industry. With KPMG in India and NASSCOM 10000 Start-ups expertise in the fintech sector, open banking, artificial intelligence, and Blockchain have the potential to change the financial services sector in India. Fintech may be advantageous to businesses in the insurance, banking, investment, asset, and personal financial management sectors, among others. They can offer the same services for less money than they might with traditional services & operations because of the use of technology to automate activities.
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How To Cite (APA)
Komal S (December-2022). FINTECH SERVICES: A KEY DIFFERENTIATOR - A CASE STUDY OF BENGALURU CITY . INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT, 7(12), c646-c664. https://ijnrd.org/papers/IJNRD2212280.pdf
Issue
Volume 7 Issue 12, December-2022
Pages : c646-c664
Other Publication Details
Paper Reg. ID: IJNRD_185414
Published Paper Id: IJNRD2212280
Downloads: 000121985
Research Area: Engineering
Country: Bangalore, Karnataka, India
Published Paper PDF: https://ijnrd.org/papers/IJNRD2212280.pdf
Published Paper URL: https://ijnrd.org/viewpaperforall?paper=IJNRD2212280
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Journal Name: INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT(IJNRD)
ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar | ESTD YEAR: 2016
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This work is licensed under a Creative Commons Attribution 4.0 International License and The Open Definition
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