Paper Title
PROSPECTS OF ONLINE ADVERTISEMENTS AND ITS INFLUENCES – A PERCEPTIONAL STUDY AMONG INTERNET USERS
Article Identifiers
Authors
J.J.SHALINI , Dr. K. PUSHPALATHA
Keywords
Advertisements, Internet, Online, Potentiality.
Abstract
The online system created a new way of adverting the products and services with a rapid advertising technology. Online advertising is booming with potential growth and it is considered as most powerful tool to promote products and services in the cut throat competition. It is also considered as interactive medium on the part of the consumers who are able to post queries, information, reviews about products and services advertised. Although, the online advertising has its own potential growth in terms of its rechability, accessibility and getting the attention of the audience, still its effectiveness needs to be measured. Hence, this paper explores the importance of analyzing the perception of the internet users across their demographic characteristics.
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How To Cite (APA)
J.J.SHALINI & Dr. K. PUSHPALATHA (October-2022). PROSPECTS OF ONLINE ADVERTISEMENTS AND ITS INFLUENCES – A PERCEPTIONAL STUDY AMONG INTERNET USERS. INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT, 7(10), 844-849. https://ijnrd.org/papers/IJNRD2210102.pdf
Issue
Volume 7 Issue 10, October-2022
Pages : 844-849
Other Publication Details
Paper Reg. ID: IJNRD_183525
Published Paper Id: IJNRD2210102
Downloads: 000121991
Research Area: Engineering
Country: ERODE, TAMIL NADU, India
Published Paper PDF: https://ijnrd.org/papers/IJNRD2210102.pdf
Published Paper URL: https://ijnrd.org/viewpaperforall?paper=IJNRD2210102
About Publisher
Journal Name: INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT(IJNRD)
ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar | ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
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This work is licensed under a Creative Commons Attribution 4.0 International License and The Open Definition
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IJNRD is a Scholarly Open Access, Peer-reviewed, and Refereed Journal with a High Impact Factor of 8.76 (calculated by Google Scholar & Semantic Scholar | AI-Powered Research Tool). It is a Multidisciplinary, Monthly, Low-Cost Journal that follows UGC CARE 2025 Peer-Reviewed Journal Policy norms, Scopus journal standards, and Transparent Peer Review practices to ensure quality and credibility. IJNRD provides indexing in all major databases & metadata repositories, a citation generator, and Digital Object Identifier (DOI) for every published article with full open-access visibility.
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Paper Submission Open For: October 2025
Current Issue: Volume 10 | Issue 10 | October 2025
Impact Factor: 8.76
Last Date for Paper Submission: Till 31-Oct-2025
Notification of Review Result: Within 1-2 Days after Submitting paper.
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