Paper Title
PROSPECTS OF ONLINE ADVERTISEMENTS AND ITS INFLUENCES – A PERCEPTIONAL STUDY AMONG INTERNET USERS
Article Identifiers
Authors
J.J.SHALINI , Dr. K. PUSHPALATHA
Keywords
Advertisements, Internet, Online, Potentiality.
Abstract
The online system created a new way of adverting the products and services with a rapid advertising technology. Online advertising is booming with potential growth and it is considered as most powerful tool to promote products and services in the cut throat competition. It is also considered as interactive medium on the part of the consumers who are able to post queries, information, reviews about products and services advertised. Although, the online advertising has its own potential growth in terms of its rechability, accessibility and getting the attention of the audience, still its effectiveness needs to be measured. Hence, this paper explores the importance of analyzing the perception of the internet users across their demographic characteristics.
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How To Cite
"PROSPECTS OF ONLINE ADVERTISEMENTS AND ITS INFLUENCES – A PERCEPTIONAL STUDY AMONG INTERNET USERS", IJNRD - INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT (www.IJNRD.org), ISSN:2456-4184, Vol.7, Issue 10, page no.844-849, October-2022, Available :https://ijnrd.org/papers/IJNRD2210102.pdf
Issue
Volume 7 Issue 10, October-2022
Pages : 844-849
Other Publication Details
Paper Reg. ID: IJNRD_183525
Published Paper Id: IJNRD2210102
Downloads: 000121124
Research Area: Engineering
Country: ERODE, TAMIL NADU, India
Published Paper PDF: https://ijnrd.org/papers/IJNRD2210102.pdf
Published Paper URL: https://ijnrd.org/viewpaperforall?paper=IJNRD2210102
About Publisher
Journal Name: INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT(IJNRD)
ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar | ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publisher: IJNRD (IJ Publication) Janvi Wave
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This work is licensed under a Creative Commons Attribution 4.0 International License and The Open Definition


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