Paper Title
Impact of social Influencers (YouTube) on Fitness Industry
Article Identifiers
Authors
Salman Shaik , Saket Singh , Bacchu Pavan Kumar , Dr. S. Premlatha
Keywords
Influencer Marketing, YouTube marketing, social influencer, Fitness and wellness industry
Abstract
More and more people are attempting to capitalize on the popularity of health and fitness over the past couple of years by covering it on their social media platforms, particularly YouTube. It is crucial to understand how to get the confidence of the followers by being aware of the most significant aspect of trust overall because this circumstance might benefit all concerned parties - influencers, businesses, and end users. Studying the impact of social media YouTube influencer on fitness industry and also to identify the characteristics of popularity of influencers in fitness industry and to analyze the impact of pandemic on fitness industry.
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How To Cite
"Impact of social Influencers (YouTube) on Fitness Industry", IJNRD - INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT (www.IJNRD.org), ISSN:2456-4184, Vol.7, Issue 10, page no.622-630, October-2022, Available :https://ijnrd.org/papers/IJNRD2210079.pdf
Issue
Volume 7 Issue 10, October-2022
Pages : 622-630
Other Publication Details
Paper Reg. ID: IJNRD_183465
Published Paper Id: IJNRD2210079
Downloads: 000121201
Research Area: Management
Country: Oragdam,, Tamil Nadu, India
Published Paper PDF: https://ijnrd.org/papers/IJNRD2210079.pdf
Published Paper URL: https://ijnrd.org/viewpaperforall?paper=IJNRD2210079
About Publisher
Journal Name: INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT(IJNRD)
ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar | ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publisher: IJNRD (IJ Publication) Janvi Wave
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This work is licensed under a Creative Commons Attribution 4.0 International License and The Open Definition


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