Paper Title
The Admiration of Street Food & Role of Social Media in stimulating it with reference to Kolkata City
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Registration ID: IJNRD_181695
Published ID: IJNRD2206014
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Keywords
Street Food, Social Media, Food Tourism
Abstract
The change in the socio-cultural activities of human beings has resulted in the habit of eating outside. People are getting busier day by day with burden of works and responsibilities. Hence, they don’t get that considerable amount of time to cook foods at home. The various cultural interactions, the employability of the female population, a much faster living and huge population has forced to change the lifestyle of the entire community. To meet the nutritional needs, people buy food from the market which is readily available and easy to digest. Convenience and accessibility have forced the people to run after this. However, the innovative preparation methods have made those foods more and more admired. Social media plays a pivotal role here. One comment under a post and it starts spreading like a bon-fire. It doesn’t take much time to reach out to more than thousands at a single go. The study targets to ascertain the acceptance of the various street foods and the character that is being played the social media in promoting it and making it more and more attainable. Around 150 responders have participated in this study to make it more lucrative and show us the current trends of the society in around the vicinity of Kolkata, West Bengal.
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How To Cite (APA)
Atanu Bhattacharya, Vikas Sharma, Qamar Ali Mir, Seema Kaushik, & Tushar Sharma (June-2022). The Admiration of Street Food & Role of Social Media in stimulating it with reference to Kolkata City. INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT, 7(6), 135-143. https://ijnrd.org/papers/IJNRD2206014.pdf
Issue
Volume 7 Issue 6, June-2022
Pages : 135-143
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Paper Reg. ID: IJNRD_181695
Published Paper Id: IJNRD2206014
Research Area: Other
Author Type: Indian Author
Country: Hisar, Haryana, India
Published Paper PDF: https://ijnrd.org/papers/IJNRD2206014.pdf
Published Paper URL: https://ijnrd.org/viewpaperforall?paper=IJNRD2206014
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