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INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016 Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI) |
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| Paper Title: | VARIOUS FACTORS INFLUENCING CONSUMER BUYING BEHAVIOUR PROCESS IN ONLINE RETAIL MARKET |
| Authors Name: | Akash Tamboli , Sachin Shukla , Prof. Axita Thakkar |
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IJNRD_180637
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| Published Paper Id: | IJNRD2203030 |
| Published In: | Volume 7 Issue 3, March-2022 |
| DOI: | |
| Abstract: | The study shows that todays consumers buying behaviour process in online retail market is increasing day by day. For the survey we have taken 300 responses from the people of Vadodara city. The study attempts to find out the gender who is most interested in online retail markets their age, investments for online shopping, time they spend on social media platforms to purchase something, thus society culture affects while buying any products and do they consider their financial condition during shopping etc. This study attempts to find the relationship of various factors, with buying behaviour of consumers in the Online Retail Sector of Vadodara City Gujarat, India. This research is basically depending on primary data taken from the people of Vadodara city. The study shows how basically customers/consumers are using online retail market and what are their perception regarding online retail market how often they use it. |
| Keywords: | Online retail market, consumers, and Purchase,Buying Behaviour. |
| Cite Article: | "VARIOUS FACTORS INFLUENCING CONSUMER BUYING BEHAVIOUR PROCESS IN ONLINE RETAIL MARKET", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.7, Issue 3, page no.264-271, March-2022, Available :http://www.ijnrd.org/papers/IJNRD2203030.pdf |
| Downloads: | 000118749 |
| ISSN: |
2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016 An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator |
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Published Paper ID:IJNRD2203030 Registration ID: 180637 Published In: Volume 7 Issue 3, March-2022 DOI (Digital Object Identifier): Page No: 264-271 Country: Vadodara, Gujarat, India Research Area: Engineering Publisher : IJ Publication Published Paper URL : https://www.ijnrd.org/viewpaperforall?paper=IJNRD2203030 Published Paper PDF: https://www.ijnrd.org/papers/IJNRD2203030 |
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ISSN: 2456-4184
Impact Factor: 8.76 and ISSN APPROVED
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