INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
There are several major challenges and issues facing the banking sectors today. First and perhaps the most important is the security concern. Customers are certainly concerned of giving their bank account number online or paying an invoice through internet. This study presents that green banking services are provided by Tamilnad Mercantile Bank obviously the range of services and has undertaken this study to examine the case study green banking services provided by the southern district of Tamilnadu. This study finds that banker to educate their customers by providing various green banking services based on the development to the banking sector of their perception of customer. Finally, green banking initiatives analyses of customers perception and awareness the bankers provide by customers.
Keywords:
Green banking initiatives, Customer perception of green banking initiatives, Various initiatives analyses for tamilnad mercantile bank, ANOVA Test, etc.,
Cite Article:
"GREEN BANKING INITIATIVES IN INDIA – A CASE STUDY OF TAMILNAD MERCANTILE BANK", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.7, Issue 2, page no.187-195, February-2022, Available :http://www.ijnrd.org/papers/IJNRD2202027.pdf
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ISSN:
2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
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