INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
This research paper investigate the One District One Product (ODOP) scheme is a one-
product scheme that promotes the development of local products. The aim of the study is to
study the sustainability of the ODOP scheme in Prayagraj, Uttar Pradesh, India. The study
considered the case study of Angel Group MahewaNaini (Angel Group, Mohra, India) to
understand the challenges faced by the small business owners and entrepreneurs who are
involved in one district one product scheme to contribute to the social and economic
development. The research explores the benefits of the One district One Product scheme in
Uttar Pradesh and explore the programs launched by the state government for the Moonj,
basket, coaster stand, bags, and decorative items. The results show that the exports of Moonj
have been increasing in terms of quality and market growth. The importance of the scheme is
to promote local products, improve economic conditions, and enhance social development.
Keywords:
ODOP, One product Scheme, PMFME
Cite Article:
"Sustainability of One District One Product Scheme in Prayagraj, India: A Case Study", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.9, Issue 3, page no.c11-c18, March-2024, Available :http://www.ijnrd.org/papers/IJNRD2403204.pdf
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ISSN:
2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
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